The World Is Not For Sale

farmers against junk food

Plot

This is the story of Jose Bove, the radical French farmer who led a protest into the town of Millau and dismantled, to cheering crowds, the new McDonalds. Now a national hero in France, he has become a leading figure in the global anti-capitalist protests, famed not only for his passion for politics but also for his Roquefort cheese. For Bove the struggle against multinational and corporate industry, which he has been involved in since 1968, is also a struggle against what he calls "malbuffe", "horrible nosh". In France good food and good politics have proved an irresistible mixture.