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Contemporary Business Communication
Louis E. Boone

Contemporary Business Communication

Prentice Hall (1994)
9780131747319
| Hardback
702 pages
Dewey 658.45
LC Classification HF5718 .B657 1994
LC Control No. 93038478

Genre

  • Curriculum

Subject

  • Business Communication
  • Business Communication - Case Studies
  • Business Writing

Plot

This text treats writing and communication as integral elements of business. Starting with its most important chapters, those covering the basics of writing (3-13), Boone/Kurtz weaves real business examples and applications throughout (unlike many other tests which relegate business examples to end of chapter material). As its name, CONTEMPORARY BUSINESS COMMUNICATION, suggests this book is also concerned with the challenges of modern communication. Its has the most integrated and complete coverage of today's important issues like communication technology, multi- culturalism, global communication, organizational culture, teamwork, and ethics.

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Added Date Sep 16, 2019 18:48:05
Modified Date Sep 16, 2019 18:48:05