Writing That Works: A Practical Guide for Business and Creative People

a practical guide for business and creative people

Plot

Most writing books merely teach you how to edit your own writing. "Writing That Works" is a complete guide that shows you how to get ideas, develop them, organize them, and produce a finished product in your very own individual style. Here's how the book works:The Prewriting section shows you how to get started; how to "cluster"; and how to organize your ideas into an outline.The Freewriting section shows you how to "freewrite", and then how to freewrite from a cluster.The Rewriting section shows you how the pros do it; a fast way to do it; the thorough way to do it; and how to edit other people's writing.The Style section shows you how to develop your own style; and how to use your style to deal with paragraphs, sentences, phrases, and words.The Mechanics section deals with spelling, punctuation, syntax, and the four sure-fire steps for eliminating mechanical errors in your writing.The Business Writing section deals with how to write reports, proposals, memos, and letters. Samples of different types of letters-- persuasive, sales, complaint, reference, rejection, goodwill, and application-- are included for ready reference."Writing That Works" is an essential and enduring handbook for anyone who writes, whether on the job or full-time.